Linked in Case Essay Example for Free

Linked in Case Essay When attempting to determine the valuation of LinkedIn it helps to understand some of the issues involved. The most accurate way to value a stock’s price is using discounted cash flows. The problem with this approach is that it is nearly impossible to predict with any accuracy what the long-term cash flows are for a given company; especially a company that is young or that might be using an innovative and new business model. Additionally, knowing what long-term cash flows look like requires knowledge of the long-term growth rate, operating margin, weighted average cost of capital, discount rate and reinvestment rate. This makes using discounted cash flows especially difficult young companies. The discounted cash flow, in Exhibit #1 below, shows an imputed value of $109 per share versus the current market price of $246 per share. This calculation is based on an industry average weighted average cost of capital of 10% and a discount rate of 4%. However the key point is that the model assumes that revenues will grow from $972M in 2012 to $4,029M in 2018 or 415%. The fact that the market price is higher than $109 per share indicates that investors believe that the potential for revenue growth is even higher than 415%. Another potential valuation issue relates to LinkedIn’s revenue recognition method. LinkedIn recognizes its Hiring Solutions Revenue from job postings when the posting is displayed or over the contract period, whichever is shorter. This may cause revenues to be overstated in the current year if a contract runs into the next fiscal year. The overstated revenues would be extrapolated and multiplied into the future causing investors to over value the stock. In 2010 Hiring Solutions Revenue accounted for 42% of total revenues. There are many factors that can cause investors to increase or decrease their valuation of a company. One important characteristic that impacts a company’s valuation is competitive advantage. LinkedIn is believed to have high barriers to entry as it takes time for members to build their network which makes members reluctant to start over with a competing product. This creates a low membership turnover environment for LinkedIn. These two characteristics often cause investors to forecast steeper revenue growth rates and thereby assign a higher value to a stock. Another important characteristic that impacts a company’s valuation is gross margin. Companies like LinkedIn that have a high gross margin generate more  cash which causes a higher stock valuation using a discounted cash flow analysis. All things being equal, gross margin percentage should have a direct impact on the price to revenue multiple. As we can see from LinkedIn’s financial statements its gross margin increased from 75% in 2008 to 87% in 2012. EBITDA as a percentage of revenues has a similar effect on the discounted cash flow stock valuation. An increasing EBITDA to revenue ratio over time will cause a larger stock valuation. As we can see from LinkedIn’s financial statements its EBITDA to revenues ration increased from 8.9% in 2008 to 14% in 2012. The rate of growth in sales units is also an important characteristic considered during valuation. Obviously, the faster you are growing, the larger, and larger future revenues and cash flows will be, which has direct implications for a DCF. High growth also implies that a company has tapped into a powerful new market opportunity, where customer demand is seemingly insatiable. This is especially true when the company being valued has a very large customer base. A large customer base makes a company less dependent on any one customer for its revenue. The business model of LinkedIn is based on the revenues per user. Therefore the number of active people on this social network is the crucial factor in the company valuation. Still, the number of new members LinkedIn is adding each year is slowing. Membership increased 36 percent in the first quarter from a year earlier, down from 39 percent in prior period and 43 percent in the third quarter. LinkedIn is compensating for the trend by adding mobile and web services to keep users on the site for longer. The disposable income of a company’s customers can also impact its valuation. LinkedIn is sometimes described as Facebook for professionals. One important difference between Facebook and LinkedIn relates the disposable income of its members. Generally, professionals are easier to make money off of than consumers, so LinkedIn will presumably be able to make more money per user than Facebook. LinkedIn is still primarily a U.S. company, so it can presumably expand to Europe, Asia, Latin America, and other regions. However, the revenue per member is still much higher for U.S. members than members outside of the U.S. Competitors and market share also impact valuation. LinkedIns Talent Solutions group continues to win share from Monster.com. Sales increased  90% to $161 million last quarter while sales at Monster fell 10% to $211 million. LinkedIn shows signs of becoming the preferred recruiting tool. Increasingly, users are willing to pay for greater access as indicated by last quarter’s 79% increase in membership revenue which was $59 million. Also, the global expansion has pushed membership over 200 million users, up from 100 million in March 2011. After discussing the various issues and factors effecting the valuation of LinkedIn there are many reasons that I would not buy the stock. I believe that the current market price of $246 per share, which reflects speculated growth rate over 500%, is way too optimistic. Even at the $109 price reflect in the Exhibit #1 discounted cash flow the growth rate would have need to be over 400% which I feel is still too high. LinkedIn acknowledges they have a short operating history in a new and unproven market, which makes it difficult to evaluate future prospects and may increase the risk that it will not be successful. Linked in also acknowledges that even if it can achieve a 400% growth rate that it could still fail in its ability to build the infrastructure to reliably and securely meet this demand. I also do not like the risk of investing in a company like LinkedIn where management holds a controlling interest so that the minority shareholder cannot influence management. LinkedIn also has no plans to pay dividends so investors have no possibility to get any return on investment without selling their stock. Lastly, while LinkedIn is a market leader in professional networking it does have some large competitors including Viadeo, XING, Monster and even Facebook. Some investors worry that if Facebook decided to pursue the professional networking market that it would easily overcome LinkedIn. For these reasons I feel that LinkedIn represents a very high risk investment and many current investors are likely to lose money.

An Analysis Of The World Film Industry Economics Essay

An Analysis Of The World Film Industry Economics Essay In this research project, the target audience should to be the people working in the film industry. The results might be better validated through consultation with his target group, however, obtaining this data, e.g. via a survey, is problematic, as it is hard to predict the return rates. For this reason, this primary research could not be done. Nevertheless, secondary research will be adapted in this project, and this chapter will still contain the data from some scholars in order to provide some evidence in answer to the research question. It will also contain some data and results from EcoWin. EcoWin is a web-based database that collates a wide variety of financial and economic time series from over 100 different countries. Moreover, the economic concepts used in this project will be the multiplier effects. This is because the multiplier effect is a method by which job opportunities and wealth are created by attracting new industry to an area. It is used to explain the relationships between an industry and the related creation of wealth in the area. It could increase the amount of industries in the area, which would create more jobs and hence wealth and the overall image of an area. 3.1 The Multiplier Effect The multiplier effect can be seen in most industries, and can illustrate the improvement and development of an industry. The multiplier will meet its greatest impact where idle resources exist. The following model (diagram 1) is an example of this theory. It shows how the film industry could affect the economy. Although the film industry has been established in a particular country, it will need to decide whether the film will shoot locally or overseas. Each step will lead to different consequences. For instance, where the film industry decides to shoot a film overseas, it may induce jobs to that country, which will help the country to improve their technology and cultural. Furthermore, this will help them to attract more companies from overseas to invest in their country. This may successfully raise some of the countrys GDP. As seen in Appendix 1, information from the UK council, it was stated that the multiplier effect had helped the UK gain  £425 million in tax revenue and had c ontributed  £1.6 billion to their GDP per year. This shows the significance of the multiplier effect to the economy. Diagram 1 Example of the Multiplier Effect in the Film Industry. Chapter 4. Data Analysis and Results The factors that might affect the economy are categorised as employment, tourism, technology and culture. Taking a film festival or shooting a film as an example, we can compare the unemployment rate during the hosting of the festival and during any other time. This is because the employment rate might only affect the countrys economy within a short period of time. In addition, the tourism, culture and technology elements spillover to the film industry might also affect the local or national economy. India, Korea and Hong Kong are all examples of developing countries that are showing good performance in their film industry. This chapter will compare the results from selected developing countries (India, Hong-Kong) and developed countries (UK, US), to see if there are any similarities and differences between them and why. This chapter will also try to investigate only one film Blood Diamond, released at the end of 2006, because the ranges of the film industry are too big. This film was produced in America but shot in South Africa, so it is a good example for this project to investigate. Furthermore, we will compare the tourism rate before and after the release of the film to see whether there were any affects to the economy. It might be easy for people to find out whether are there any relationship between film industry and the economy. Also, by finding some data of labour income and referring to the multiplier effect (diagram 1), we will draw a timeline of the film industry to see the threshold and investigate and analyse all the process the between developed and developing countries. The result may able to show whether the development of a film industry will help to increase the LDCs economy. 4.1 Developing countries (Hong Kong India) VS Developed Country (US) To find out whether the film industry could help and improve the LDCs economy, we will compare the growth of the film industry in developing countries and a developed country. 4.1.1Hong-Kong India Hong-Kong and India are both developing countries that are performing well in their film industries. Hong-Kongs film production reached its highest levels during the 50s and 60s. However, after the world war, the education of the new generations became more Occidentalising; one of the reasons for this is because traditional Hong-Kong films were not able to meet the audiences taste. Bringing in US films, also bring in their culture and technology. For example, the performed of the new 3D technology from the US in 2009, it had helped to increase the revenue for Hong Kongs film industry. From a report of US Commercial Service (2010), said that the new 3D technology has helped grow Hong-Kongs box office, it had gain US$151.9 million in 2009 which had grown 6.5 percent from 2008. It shows the affect of the USs film industry to the Hong-Kong economy. Moreover, from the Financial Express (2002), it had stated that the India film industry could contribute around RS 50000 crore to their GDP. Bhushan (2010) had also stated that the film industry had contributed $1.5 billion to the Indian economy from 2008-2009. The Website Indiancinema.com (2008) has stated that filmmaking in India may be the best among all developing countries because other countries are more sophisticated in their technologies. Moreover, it also provided evidence  [1]  that the development of the film industry will support the economy. 4.1.2 US UK Nowadays, the US film industry could be considered the most successful, as it has produced such a high number of famous films. Also, the US film industry might have a higher budget for shooting films, because their financial resources are much more abundant compared to others. However, the US film industry was not like this at the beginning, and has undergone a number of development processes. The following shows the impact from film industry to UKs GDP in 2009; it had reinforced the fact that the film industry could affect the economy. Table 1 Summery of Economic contribution of UK film industry 2009. (Source: Oxford Economics) 4.3 Tourism: The inducement of tourism is one of the important factors that the government should pay attention to. Tourism might increase in other countries because of the publics attraction to the films or stars; it will create an incentive for the local economy. For example, the rise of tourism will also cause a rise in production, which may in turn raise the local economy. 4.3.1 South Africa Many scholars have agreed that the film industry might affect the economy by drawing in tourists attracted by the film. Figure 1 shows the total arrivals and departures of foreigners in South Africa. Both the arrivals and departures rates are increasing each year, showing successful development. In early 1986, both rates increased at a slow tempo until 1990, after which they both had a sharp increase. During 1995 and 1997, both rates are growing unstably, showing slight fluctuation. Mongabay (2009) stated that Africas economy had been shaped over many centuries, and started getting better in 1994 because of their new government policies, which also improved the health of their economy and saw a growth in their GDP  [2]  . Figure 1 South Africa: Total Arrivals/Departures of Foreigners. (Source: EcoWin) 4.3.2 America: 4.4 Labor Market: Employment/Unemployment The employment rate might only be significant in the developed world, with no reverent correlation in the third world. Refer to the Multiplier effect (Diagram 2), the exits of film industry will provide jobs for the local, and will induced jobs overseas in short run. The example of a US film Blood Diamond shows that, although the film industry will induce jobs to South Africa this will only apply while the film is shooting. This only shows a small effect on the local economy, unlike the countries that have built their own film studios, like the US, and who will be available to provide long-term employment opportunities. Figure 2 US: Full/Part time/Total Employment. (Source: EcoWin) It is important to note that the national employment rate is not affected by the film industry; however, it will affect the local employment rate temporarily. This is because the employment rate will only be affected while the film is shooting, unless the country builds a film studio in order to apply long-term employment. In other words, the film industry will only have a certain amount of effect in the national labor market. 4.4.1: South Africa: As the film industry may bring in some job opportunities for local people, Figure 5 shows the comparison of total employment and unemployment from 2001 to 2009, while Figure 6 shows the unemployment rate in South Africa. Table 3 in Appendix 3 shows that while the unemployment rate in South Africa in 2006 is at its lowest, the employment also starts to rise. Figure 3 South Africa: Total Employment/Unemployment. (Source: EcoWin) Figure 4 South Africa: Unemployment Rate. (Source: EcoWin) The film industry will be able to affect the employment rate locally in the short run; however, it will be impacting the income rate of the local people in the longer term. As Figure 7 shows below, the income rate is increasing each year; it started to grow faster in 1985, and rose sharply from 2000 to 2006. Relate this to Table 5 in Appendix 3, the income in 2004 is 141167, 156270 in 2005, rising to 193678.5 in 2006. It had increased by 37408.5 from 2005 to 2006, a sharp rise. Part of the reason for this might be that the film Blood Diamond was shooting during this period. It affected the local income gradually. Figure 5 South Africa: Labour Income. (Source: EcoWin) 4.5 Cultural; Culture will show the characteristic of a country and could represent a country in some cases. In the film industry, each country will have different interests in the type of film they produce. For instance, Indian movies will be more likely to contain song and dance but in the US they prefer more a more hi-tech approach. As the song and dance in the movie are already become a feature to Indian film, this is why people had called the Hindi cinema as Bollywood  [3]  . Nowadays, people will recognise Bollywood as producing Indian films and Hollywood as producing American films; this could show the affect of culture. Sometime, the living habits of a country will be reflected in the movie. 4.6 Technology: The improvement of technology will affect the production of the economy and will have the power to affect the national economy as well. Where filmmakers shoot films in other countries, they might bring in some new technology. Or technology will be improved through communicating and competing with other countries. For example Avatar  [4]   in 3D was a novelty to many people around the world and attracted a wide audience, which resulted in high box office profits. US Commercial Service (2010), it has stated that gross revenue of Hong Kongs film industry is expected to expand in the coming years because of the opening of new multiplexes and 3D cinemas, and strong government support If this film had been released in some LDCs, it would have created an awareness and interest of some new technologies amongst the locals, who may not have seen this kind of high technique film before. It would enable let the LDCs to gain knowledge and information by the inducement of technology, or they may decide to use the same techniques used in the film in their own productions. Furthermore, the exchange of technologies between countries will cause a technology spillover. 4.7 Government Policy: Tax With regards to a government helping the film industry through tax relief, Wallack (2008) quoted a report by Massachusetts Film Office showing that when Walt Disney Pictures spent $50 million filming in Massachusetts in 2006, the company received nearly $10 million in credits from the state. The action of the government can affect the growth of the film industry, as shown in the example of tax relief. Moreover, it will be able to encourage local production. The American Jobs Creation Act of 2004 included, amongst a myriad of other business tax breaks, a measure to benefit small movie production by allowing full write-off of production costs up to US$15m, at a presumed cost of US$336m. On the other hand, in the early 70s there were loopholes in the US tax system, which caused shooting to exceed budget, which had a negative effect on the economy. Chapter 5. Conclusion Production, consumption and distribution are important in the film industry; these may affect the profits that the country may earn. For instance, if a countrys production levels are high, it may increase their employment rates and distribution and may raise the reputation of the country, which might then increase investment from other countries. Every country will have to face developmental stages, which shows the improvement of each sector in the country. Take the film industry as an example: not every country had cinemas from the very beginning but each started to develop as time went on. The development of the film industry might affect the economy because as people had more social time than working time in the past, they would tend to spend their time watching shows or performances. The increase of globalisation has made the film industry an international commodity. The success of the film industry in Hollywood has always been an objective for most of the countries. However, Rod (1998) argued that there is evidence that the US is losing the comparative advantage in the international media market. This is because of the rise in competition; nowadays most countries have their own productions in the film industry. But most of the film industries in the world were impacted by American filmmaking because it used the highest technology in this field during the films Golden Age . 5.1 Implications of the Study: The purpose of this study was to find out whether the film industry could affect a local economy. If it is a successful pathway, this sector could alert LDC governments to pay more attention to this. 5.2 Limitations of the Research: Not many scholars are focusing on the development of the film industry in a country. There is little data on this, therefore, which will impact the accuracy of this project. Moreover, problems relating to the primary research survey might affect the final result. 5.3 Recommendations for Further Research: The film industry might be one of the sectors that the government should try to pay attention to. While it may not result in large increases to an economy, there are still benefits to be gained. Because of the word limit that applies to this project, it is not possible to cover in detail every question relating to this topic. Further research should firstly focus on whether the film could impact the income in developed countries, if yes, it may be a useful resource for LDCs. Secondly, is the level of development is important in determining, if film is going to affect the national consciousness. In addition, investigation should be made into the measures that could be uses to answer the questions of impact.

Thomas Jefferson :: Biography Biographies Bio Jefferson Essays

Thomas Jefferson Jefferson was born at Shadwell, his father's home in Albemarle county, Va., on April 13, 1743. His father, Peter Jefferson, a man of legendary strength, was a successful planter and surveyor who gained minor title to fame as an explorer and mapmaker. His prominence in his own locality is attested by the fact that he served as a burgess and as county lieutenant. Jefferson later held the same offices. Through his mother, Jane Randolph, a member of one of the most famous Virginia families, Thomas was related to many of the most prominent people in Virginia. Besides being well born, Thomas Jefferson was well educated. In small private schools, notably that of James Maury, he was thoroughly grounded in the classics. He attended the College of William and Mary--completing the course in 1762--where Dr. William Small taught him mathematics and introduced him to science. He associated intimately with the liberal-minded Lt. Gov. Francis Fauquier, and read law (1762-1767) with George Wythe, the greatest law teacher of his generation in Virginia. Jefferson became unusually good at law. He was admitted to the bar in 1767 and practiced until 1774, when the courts were closed by the American Revolution. He was a successful lawyer, though professional income was only a supplement. He had inherited a considerable landed estate from his father, and doubled it by a happy marriage on Jan. 1, 1772, to Martha Wayles Skelton However, his father-in-law's estate imposed a burdensome debt on Jefferson. He began building Monticello before his marriage, but his mansion was not completed in its present form until a generation later. Jefferson's lifelong emphasis on local government grew directly from his own experience. He served as magistrate and as county lieutenant of Albemarle county. Elected to the House of Burgesses when he was 25, he served there from 1769 to 1774, showing himself to be an effective committeeman and skillful draftsman, though not an able speaker. The Revolutionary Era From the beginning of the struggle with the mother country, Jefferson stood with the more advanced Patriots, grounding his position on a wide knowledge of English history and political philosophy. His most notable early contribution to the cause of the Patriots was his powerful pamphlet A Summary View of the Rights of British America (made in 1774), originally written for presentation to the Virginia convention of that year. In this he emphasized natural rights, including that of emigration, and denied parliamentary authority over the colonies, recognizing no tie with the mother country except the king.

Film techniques Essay

Human kind has always displayed a desire, within their literature, to engross themselves on a journey of self reflection. However often these journeys can also be negatively forced upon a character. Skrzynecki, in his text ‘Immigrants at central station’ explores how forced journeys have dehumanised and isolated his family on their journey of migration. However, in ’10 Mary street’ Skrzynecki focuses on positive outcomes of journeys that him and his family have taken on their own. Furthermore ‘Girl, interrupted’, the 1999 movie directed by James Mangold, Outlines the segregation and inequality of forced journeys whilst also looking at journeys with positive outcomes of self enlightenment that were chosen to be taken. People who are forced upon a journey may feel isolated and disempowered. Skrzynecki explores this in ‘immigrants at central station’ through detailing the apprehension felt by migrants whilst waiting for a train in central station, Sydney. In the first line of the poem â€Å"it was sad to hear† Skrzynecki has already established a sombre using the highly descriptive word ‘sad’. Similarly in the line ‘a dampness that slowly sank into our thoughts’ He continues this negativity through the sensual imagery of ‘dampness’ and the depressive symbolism of ‘sank into our thoughts’. Skrzynecki also uses the simile ‘like cattle bought for slaughter’ to link to the negativity shown in stanza 1, he also creates a sense of entrapment, dehumanising the migrants and reducing them to livestock. Skrzynecki uses repetition of the first line with the introduction of a conjunction at the beginning ‘but it was sad to hear’. Doing so allows him to refer back to the first stanza and stress the sombre tone while the conjunction allows Skrzynecki to juxtapose the poem against the last two paragraphs bringing the audience’s attention to the suddenness of the arrival of the train. Paragraph 2 (negative) yet to be analysed Alternatively people can immerse themselves on journeys of self-reflection and self discovery, leading to a sense of empowerment and happiness. Skrzynecki in ‘10 Mary Street’ details a positive outcome of a chosen journey through the story of his family in their home on Mary Street. The line ‘My parents watered plants†¦ like adopted children’ uses accumulation to display the journey that the parents have taken to lovingly care for their plants

Disaster Management Essay

There four phases of emergence planning including mitigation, preparedness, response and reconstruction. Mitigation phase involves efforts made by the charged management and the community in general to prevent any known and foreseeable hazard from developing into a destructive disaster. It also involves reducing the effects associated with the occurrence of a disaster. As such, this phase is different from all others as it involves development of long term measures and strategies useful for avoiding and reducing risks in a society. When mitigation measures are applied after a disaster has occurred, they can be considered as a part of the recovery process. Mitigation strategies can be structural in the sense that they make use of the existing technology or they can be non-structural such as legislation, insurance or land use planning. It is this phase that most of the efforts of emergence managers should be concentrated as this can help in avoiding most types of disasters. Another important phase of emergence planning is the preparedness phase in which emergency managers strive to develop action plans to counter the occurrence of a disaster. Most of the emergence planners spend much time and resources in this stage in an effort to prepare themselves and organize resources needed. The common measures undertaken in this phase include effective communication plans, training and maintenance of emergence services inclusive of enough human resources to deal with any disaster that may occur (Krischenbaum, 2004, p. 21). Other measures include the exercise and development of effective methods of warning the population about the occurrence of an emergency coupled with evacuation plans and emergence shelters, maintenance of enough disaster equipments and supply besides the necessary inventory and finally, the development of emergence organizations of properly trained volunteers among the population in an area. Another important aspect of this phase is the prediction of the casualties that can be expected from a given disaster which helps the planners to estimate the amount and type of resources needed to respond to an emergence. In the response phase, emergence managers are charged with the role of mobilizing all the required resources to deal with a disaster. Resources such as firefighters, police and ambulance among others forms the first wave of responders to a disaster to help save and put to a safe place those hit by the disaster. The planners mobilize all the resources inclusive of human resources and other type of resources such as evacuation cars and ladders, medical supplies among others. The effectiveness of this phase is based on how well the planners had organized and rehearsed the preparedness phase (Krischenbaum, 2004, p. 43). The final phase is that of recovery or reconstruction of the affected area in an effort to restore it to its previous status. Here, planners would organize the reconstruction of infrastructure, and offering aid to the affected individuals to help recover and reconstruct their lives. 2. The process of risk analysis A risk can be defined as a quantifiable probability of specific eventualities. In regard to disasters, a risk can be seen as the probability of negative outcomes of a disaster. Risk analysis involves the application of various strategies and methods in assessing the possible impact of a disaster occurrence in a society. It involves the application of various tools such as cost benefit analysis in an effort to have an idea regarding the potential impact of a disaster. As such, risk analysis is an important step in emergence management as it helps emergence managers to better organize resources for effective mitigation and response to a disaster. Risk analysis help in determining the situations likely to occur and which needs most of the attention in planning process. It involves the identification of threats posed by a disaster inclusive of the economic and social risks. As such, disaster managers should assess the risks in terms of loss of lives, property among other resources in the society. After such identification, the managers should try and quantify the risk through the application of various tools such as socio-economic cost benefit analysis. Whether faced with a shortage of resources or not, managers should undertake risk analysis as this will help them have a clear picture of what they would expect if a given disaster occurs. They will be able to effectively allocate resources during the planning period and effectively respond to a given disaster with the required speed, resources and preciseness (Sundra, 1995, p. 98). An actual assessment of possible risks through the available tools of analysis is thus important if emergence planning process is to be effective as a whole. Managers should therefore conduct risk analysis for better allocation of resources besides better planning. 3. The importance of emergence plan to a community or urgency? There are various types of disasters that can face any given community. Some disasters are easy to mitigate while others cannot be mitigated nor can they be prevented from occurring. For example, while it is possible to mitigate the consequences of flooding, it is not possible to stop the rain from falling. Still, measures can be put in place to avoid certain consequences associated with hurricanes by it is practically impossible to prevent a hurricane from occurring. An emergency plan is important while dealing with disasters as it enables a community or an agency charged with the role of managing emergencies to better respond to any occurrence of such a disaster. For one, an emergence plan helps in mitigating the occurrence of disasters and the risks associated. Measures such as ensuring all the buildings comply with architectural rules and regulations helps in reducing the risk of such buildings collapsing in case of an earthquake. Further, an emergency plan helps the community to be completely prepared in terms of types and the amount of resources that would be needed if a disaster occurs (Alexander, 2007, p. 47). Here, the community or the agency will have the resources ready and this will help the emergence team to respond fast and effectively. It will help in ensuring that all the required resources are available and effectively allocated when responding to a disaster. Such a plan should therefore include all the resources needed besides outlining the various steps to be followed while dealing with a disaster. It should include a cost analysis or a budget covering all the resources required. Still, all actors should be well informed of the plan so as to ensure a smooth flow of all the phases and steps required to deal with a disaster. 4. Roles played by emergence managers in planning medical emergence for mass-casualty incident Disasters which results in mass casualties demand a lot of resource allocation and efforts on the side of disaster managers. When there are mass casualties, medical care can pose a big problem and thus managers need to be well informed and knowledgeable of the steps that need to be taken if such a situation occurs. As such, managers should be able to organize all the resources inclusive of medical crew and medical suppliers at least to deal with the minor incidence of injuries. Further, disaster managers should be able to communicate with the existing hospital managements about the casualties and organize with such hospitals to offer space to the casualties. On the other hand, to facilitate medical care to mass casualties, disaster managers can request medical staff from available hospitals besides organizing for transportation methods such as helicopters to air lift those affected and ambulances to take the injured to the hospitals. The managers should fully cooperate with other actors to ensure that the causalities are taken care of. Evacuation and rescue teams should be mobilized to un-trap those who may be trapped in various places and to bring these people into safety (Terry, 2003, p. 56). Moreover, a disaster manager can cooperate with the community for a camp site where mobile hospitals can be erected to help save the situation. Medical help should be sought from various directions including organizations such as the Red Cross among others. A complete and continuous supply of medical resources should be maintained to ensure that all the medical staff are fully supplied and equipped with the necessary supplies. Every effort and measures should be taken to ensure that all the relevant actors are involved and all the casualties attended to. 5. What makes for a good emergency manager or disaster manager? For one to be a good disaster or emergency manager, there are a lot of considerations that need to be put into consideration. Other that the professional qualifications needed of such a manager, other behavioral and character traits are needed to ensure the effectiveness of the manager. A manager can be fully educated about ways and means of dealing with a disaster or an emergency besides all the strategies needed in such a situation but may still be ineffective in his or her leadership. To start with, a manager needs to be a self propelling person. When faced with an emergency, many decisions need to be made and fast. The manager should be able to make quick and effective decisions with minimal reliance on others if the various steps involved are to be successful. Still, the manager should be able to work under harsh conditions as is typical with most of the disasters. He or she should be able to flexible to work at odd hours and be prepared to do all that it takes to save the situation. In general, the manager should be a team leader, self propelling, flexible in terms of space and time and also be innovative (Cahill, 2003, p. 103). Despite the existence of emergency agencies and organizations, there is shortage of resources to many of these agencies. Resources such as ambulances, human resources, tents and other resources are limited thus jeopardizing the whole process of emergence planning and action. Evacuation tools and machinery are today rare to many emergency agencies besides lack of enough man power. In essence, this has resulted to slow response in some situations and foreign aid to fill the resource gap. References: Alexander E. (2007).Moving beyond â€Å"special needs†: A function-based framework for emergency management and planning. Journal of Disability Policy Studies, Vol. 17, pp. 47 Cahill K. M. (2003). Emergency relief operations. Mahwah NJ. Quorum Books, pp. 103 Krischenbaum A. (2004). Chaos organization and disaster management. Westport CT, Praeger Publishers, pp. 21, 43 Saundra K. (1995). Flirting with disaster: Public management in crisis situations. London, Routledge, pp. 98 Terry Cannon (2003). At risk: Natural hazards, people’s vulnerability and disasters. Routledge, pp. 56

Aeon History

History Company JAYA JUSCO is set up in Malaysia In 1984, Jaya Jusco Stores Sdn. Bhd. was established in Malaysia, in response to the Malaysian Prime Minister Dato' Seri Dr. Mahathir's request to help modernize thee retail industry in Malaysia using the world's most advanced management expertise. Dr. Mahathir believed that the modernization of the retail industry was crucial for the country's economic growth. Prior to this, in 1983 Dr. Mahathir visited Tokyo and met the then JUSCO Co. , Ltd. President, Mr. Takuya Okada to discuss the proposition of bringing the JUSCO name to Malaysia. The talks ended on a positive note and Dr.Mahathir invited JUSCO to set up store in Malaysia. All this was part of Dr. Mahathir's Look East policy for Malaysia. Year| Description| 1984| JAYA JUSCO STORES SDN BHD established, in response to a request from Prime Minister Y. A. B. Datuk Seri Dr Mahathir bin Mohamad, to help modernize the retailing industry in Malaysia. | 1985| The first pilot store, JAYA J USCO Dayabumi, opened. The second pilot store, JAYA JUSCO Taman Tun Dr. Ismail opened. | 1989| JAYA JUSCO Dayabumi closed. The first Superstore, JAYA JUSCO Taman Maluri, opened. | 1991| JUSCO Melaka was opened and fully operated by Malaysian staff. The ?ON Group's â€Å"Hometown Forest† programme was launched simultaneously at the inauguration of JUSCO Melaka. | 1992| JUSCO Wangsa Maju (Alpha Angle Shopping Centre), our first Shopping Centre, opened. | 1994  | Our Distribution Centre began operations. Japanese Trainee Programme begun. | 1995  | JAYA JUSCO Taman Tun Dr. Ismail closed. JUSCO Bandar Utama (1 Utama Shopping Centre) opened. JUSCO Bandar Baru Klang (Bukit Raja Shopping Centre) opened. | 1996| JAYA JUSCO STORES BHD was listed on the Main Board of the KLSE. | 1997| JUSCO Ipoh (Kinta City Shopping Centre) opened. | 1998  | JUSCO Melaka Shopping Centre reopened. 1999| JUSCO Mid Valley opened. | 2000| JUSCO Taman Maluri Shopping Centre re-opened. JUSCO Bandar Puch ong opened. | 2001| Launch of WAOH Charity Fund / JUSCO Fest / JUSCO's 17th Anniversary. 22 Malaysian students and 2 former participants from the 1990 batch were invited to Japan as ‘Ambassadors ‘through the ? ON â€Å"1% Club† Programmer. | 2002| Establishment of JUSCO-OUM Retail Centre in Alpha Angle Shopping Centre, at Wangsa Maju. JUSCO Taman University opened, Japan Management Training Programmed reactivated. | 2003  | WAOH Charity Bazaar. JUSCO Home Centre opened in 1 Utama Shopping Centre. ,000 seedlings were planted in the vicinity of the JUSCO Permas Jaya store as part of ? ON's environmental campaign, ‘Planting Seeds of Growth'. JUSCO Permas Jaya Shopping Centre opened. | 2004  | JUSCO Metro Prima Tree Planting Ceremony was held. 2,000 seedlings were planted. JUSCO Metro Prima Shopping Centre opened. WAOH Charity Fund officially registered as the â€Å"WAOH† Malaysian JUSCO Foundation. Company authorized share capital increased from RM10 0,000,000 to RM500,000,000. JAYA JUSCO STORES BHD. officially changed name to AEON CO. (M) BHD. JUSCO celebrated 20th Anniversary in Malaysia with Gala Dinner.Official launch of â€Å"WAOH† Malaysian JUSCO Foundation. 30,000 seedlings planted in the Malaysia-Japan Friendship Forest, AEON Woodland, Paya Indah Wetlands. Completed Bonus Issue (1:1) for 87,750,000 new Ordinary Shares. | 2005  | AEON CO. (M) BHD. received a certificate of appreciation from the Prime Minister for its tree planting activities. Charity Gala Dinner was held. The management of AEON CO. (M) BHD. met with the Mentri Besar of Negeri Sembilan, Y. A. B. Datuk Seri Utama Hj Mohamad Bin Hj Hasan. JUSCO Seremban 2 Tree Planting ceremony was held. 3,300 seedlings were planted. JUSCO Seremban 2 opened.JUSCO J-One Supermarket opened at Damansara Damai. AEON Tebrau City Tree Planting ceremony was held. 6,000 seedlings were planted. | 2006  | AEON Tebrau City Shopping Centre opened. Change of financial year end . AEON Taman Equine Tree Planting ceremony was held. 4,000 seedlings were planted. AEON Taman Equine Shopping Centre opened. PASAR RAYA D'HATI (formerly known as J-One) Supermarket in Pearl Point opened. AEON Cheras Selatan Tree Planting ceremony was held. 4,000 seedlings were planted. WAOH Gala Dinner held. JUSCO Queensbay store opened. AEON Cheras Selatan Shopping Centre opened. 2007| PASAR RAYA D'HATI name change ceremony held at Pearl Point Shopping Mall. | 2008  | Completed Bonus Issue (1:1) for 175,500,000 new Ordinary Shares. AEON Careline was launched. AEON Seberang Prai City Shopping Centre Tree Planting Ceremony held. 3,500 saplings were planted. JUSCO Seberang Prai City (AEON Seberang Prai City Shopping Centre) opened. Taman Asuhan Kanak-Kanak Asahi (TAKA) at Bandar Puchong Jaya opened. 24th Anniversary Tree Planting at AEON Woodland. 2,400 saplings were planted. AEON AU2 Setiawangsa Shopping Centre Tree Planting Ceremony held. 4,600 saplings were planted.JUSCO AU2 Seti awangsa (AEON AU2 Setiawangsa Shopping Centre) opened. AEON Bukit Indah Shopping Centre Tree Planting Ceremony held. 3,000 saplings wereplanted. JUSCO Bukit Indah (AEON Bukit Indah Shopping Centre) opened. | 2009  | Pasar Raya MaxValu Pearl Point closed. 25th Anniversary Tree Planting Ceremony at AEON Woodland. 25,000 saplings planted. AEON Bandaraya Melaka Shopping Centre Tree Planting Ceremony held. 2,000 saplings were planted. | 2010  | â€Å"With All Our Hearts† Malaysia JUSCO Foundation changed name to Malaysia AEON Foundation. JUSCO Bandaraya Melaka (AEON Bandaraya Melaka Shopping Centre) opened.AEON Mahkota Cheras Tree Planting Ceremony held. 3,000 saplings were planted. JUSCO Mahkota Cheras (AEON Mahkota Cheras Shopping Centre) opened. | 2011  | JUSCO Bandar Utama reopened. AEON Rawang Anggun Shopping Centre Tree Planting Ceremony held. 3,500 saplings were planted. JUSCO Rawang (AEON Rawang Anggun Shopping Centre) opened. Disposal of Smart Wonder World (SWW) amu sement business completed. | 2012  | AEON Ipoh Station 18 Shopping Centre Tree Planting Ceremony held. 3,500 saplings were planted. AEON unveiled the new brand name â€Å"AEON† and tagline â€Å"AEON Enriching Your Lifestyle†.Card rebranded to AEON Member Card. AEON Ipoh Station 18 (AEON Ipoh Station 18 Shopping Centre) opened. | Social responsibilities Social responsibility  is an ethical  or theory that an  entity, be itan  organization  or  individual, has an obligation to act to benefit society at large. Social responsibility is a duty every individual or organization has to perform so as to maintain a balance between the economy and the ecosystem. A trade-off always exists between economic development, in the material sense, and the welfare of the society and environment.Social responsibility means sustaining the equilibrium between the two. It pertains not only to business organizations but also to everyone who’sany action impacts the environ ment. Ethical Issues Ethics, also known as  moral philosophy, is a branch of  philosophy  that involves systematizing, defending, and recommending concepts of right and wrong conduct. The term comes from the Greek word  ethos, which means â€Å"character†. Ethics is a complement to Aesthetics  in the philosophy field of Axiology. In philosophy, ethics studies the moral behaviour in humans, and how one should act.Ethics may be divided into four major areas of study. Introduction At AEON, we believe a green environment is the basis for a better life, as such we have developed a comprehensive ecology programme to address the global warming issue and aim to significantly eliminate carbon dioxide (CO? ) emissions. To create higher environmental awareness and educate younger generations on the importance of environment protection, we have involved the participation of various parties, Non-Governmental Organisations (NGOs), government agencies and other communities, in eve ry programme initiated by the company Green Initiatives Malaysia-Japan Friendship Forestry at Paya Indah Wetlands * On 13 September 2004, AEON held a special dinner in gloryof Tun Dr. Mahathir bin. Mohamad, the former Prime Minister of Malaysia. Tun Dr. Mahathir bin Mohamad was invited to sign a plaque, together with Mr Takuya Okada, for the launching of the Malaysia-Japan Friendship Forest. This tabletwas placed at the forest site, which was named the AEON Woodland, a special area about eight hectares set aside in Paya Indah Wetlands. * Aeon Green Fund AEON Green Fund was established in-conjunction with the â€Å"No Plastic Bag Day Every Saturday† campaign. Customers requesting plastic bags on Saturdays will be charged 20 cents for each plastic bag. The fee will serve as a deterrent to shoppers against the use of plastic bags. Proceeds charged on the plastic bags will go to the Green Fund which supports all AEON's environmental and corporate social responsibility activities. * Aeon Eco Fair 2010 * AEON Co. (M) BHD had launched an eco-event called ‘Eco Fair 2010' on 20 April 2010 at AEON Bandaraya Melaka Shopping Centre.The main purpose of this event is to educate and inspire the general public and the community about the importance of sustainable practices. Green Award * Green Leadership Award 2010 * AEON won the Green Leadership Award at the Asia Responsible Entrepreneurship Awards (AREA) held in Kuala Lumpur. The award recognizes AEON for their environment protection efforts through the ‘Planting Seeds of Growth'. Reduction in Energy Consumption' and recycling campaigns. AEON planted more than 400,000 saplings in 25 years with the ‘Planting Seeds of Growth' activity which is now a tradition that follows the opening of each new store.They reduced energy consumption by installing inverter systems in their offices and outlets and also encourage recycling by establishing AEON Community Recycling Centres (CRC). AEON pledges its commitmen t to uphold corporate social responsibilities in Malaysia. The company has always been perceptive towards conserving the environment for the sake of future generations and will continue endorsing the importance of a greener tomorrow. Green Awareness * IGEM 2010 * The Tree of Life, moulded from corrugated box material and standing proudly in the centre on the booth, is designed to reflect AEON's ecological work towards preserving nature.With AEON's core philosophy of ‘Planting Seeds of Growth', the tree not only represents seeds that have reached their potential, but highlights how trees sustain life by moderating the climate, providing a wildlife habitat and improving air quality. To remind IGEM 2010 visitors of this philosophy, a free packet of seeds is available to take home when they make a pledge on the Tree of Hope. The AEON Chairman Dato’ Abdullah b. Mohd. Yusof He are pleased to present AEON Credit Service (M) Berhad (AEON Credit) Annual Reportand Audited Financi al Statements for the financial year ended 20 February 2012.When the slower growth in global economy in 2011, the Malaysian economy remained resilient with sustained growth in domestic demand supported by mainly higher expenditure from the public sector along with growth in both business andhousehold spending in an environment of continued positive consumer sentiment. Planning The meaning of planning is the process of thinking about, organizing the activities required to achieve a desired goal and developing plans to integrate. Planning is also called forethought. Planning involves the creation and maintenance of a plan.As such, planning is a fundamental property of intelligent behavior. In the organization creation and maintenance of a plan is very important. This is because the manager in the organization have creativity that mean that the manager ability to develop new idea and to discover new way of looking at problem and opportunity. Develop the new idea is the proses activity to the manager become successful to managerial the employee to become creative and behavior to an organization. In the Aeon Corporation manager is very successful moving from an idea to an organization to become the bigger market in Melaka.Aeon Corporation is using the classifying manager tools managerial the employee. The top manager is making organization – wide decision and establishing plans and goals that affect the entire organization. After, the top managers making decision with past to middle manager to managerial the first – line manager. Middle manager past to first – line manager to managerial the non-managerial employee. All the employee in Aeon Corporation very honest and ethic is because they have a top manager to share their conceptual skill to think all the best toward the organization goals.After that, middle manager will share their human skill to work with other people. After thought, first – line manager will share technical skill show ed their knowledge to employee. Aeon Corporation management is very successful in coordinating and overseeing the work activities of other so that their activities are completed efficiently and effectively. Besides that, follow management role to develop the best customer relationship and customer service. Organizing Organizing  is the act of rearranging  elements following one or more  rules or principle.In anything is commonly considered organized when it looks like everything has a correct order or placement. It's only ultimately organized if any element has no difference on time taken to find it. Not only can that, organizing also be defined as  to place different objects in logical arrangement for better searching. Organizations  are  groups  of people organized for some purpose, such as business or political activities. Dato’ Abdullah bin Mohd Yusof the Aeon jusco chairman he regardless of how times may have changed, is to serve the  Ã¢â‚¬ËœCustomer Firs t ’.He always mindful of the three keywords which make up the essence and character of the retail industry and must be considered in any development:  Ã¢â‚¬Ëœpeace’,  Ã¢â‚¬Ëœpeople’ and  Ã¢â‚¬Ëœcommunity’. Because ours is a person-to-person business and our existence is deeply intertwined with the people of the regions and societies in which we serve. These precepts remain the same wherever we do business, where we act as a contributing member of the local community. 2010 whiles the public sector. lly He is organizing the Accelerating Shopping Center Development and Aggressive Pursuit of GMS Stores.He organizes to establish a solid competitive position and achieve continuous growth. Accelerating Shopping Center Development is channel in the resources towards developing attractive, integrated commercial facilities which the customers can fully enjoy, such as regional shopping center and neighborhoods shopping center. This segment can also involve lea sing shopping space and facilities to tenants. The Aggressive Pursuit of GMS Stores is the General Merchandise Stores (GMS) in the Aeon Jusco with combine supermarkets and departmental stores under one roof to operate as full-line retailers.The Products was offered range from food and other daily necessities, apparel and household goods also include bedding and bathroom products to specialized products such as home appliances, sporting goods and cosmetics. The goal of the organization is to operate as an â€Å"international-scale retailing group†. The Aeon Jusco Chairman Dato’ Abdullah bin Mohd Yusof to recognise for excellence not only in Japan also in other nations like Hong Kong and China. In the international recognition Aeon work to achieve is not only measure merely in quantifiable terms of size, growth and profitability.The chairman also hope to be competitive at the global level in intangible aspects such as can making the customer satisfaction and corporate ci tizenship. He dedicated to the idea of â€Å"quality management† to further enhance our capabilities. Leading ‘Leading' can comes from the metal-type when it typesetters inserted thin  strips  of  lead   to increase the spacing between lines. Then it for legibility or stylistic effects. Lines of normal text without leading are said to be set solid, and usually give a dense and dark  appearance  to the text block.The 5th batch of trainees who successfully completed the Japan Trainee Programmed returned to Malaysia on 17 January 2007. They are holding positions as leaders in their respective stores nationwide. In the Japan Trainee Programmer is designed to help selected leaders prepare for the every changing retail environment to overseas working conditions. One of the vital ways to increase their knowledge and skills in retailing to given them some experience in AEON Japan. This programmed also teaches them to be independent, in preparation for their future r oles as leaders in the Company.AEON also have publishes the AEON Business School to intense course for the benefit of merchandisers, store managers and deputy store managers was organized by AEON. AEON Business School to celebrate the successful completion in the course and in the special closing ceremony was held on 22 September 2006. Chairman Dato’ Abdullah bin Mohd Yusof to train and develop new leaders from within the Company, AEON CO. (M) BHD. He has created a New Leader Development Program (NLDP). The Participants were asked to present a project that applied all the skills and knowledge they gained during the one-year course.He train the new leader to help the AEON future develop to accomplished the company goal. He has train the new leader to help to direct the staff working. He saying the â€Å"CUSTOMER FISRT’, uses the new leader to train the more quality staff. AEON CO. (M) BHD. Is organized a number of team-building activities to throughout the year to deve lop attitudes, motivation and unity within the Company. Team-building Program was also held for Blue Wave for the supervisors and assistant supervisors at Kem Bina Semangat Yayasan Selangor. To give them more experience to operate the manage line. ControllingControlling is the basic  management  function  of establishing  benchmarks  or standards, comparing actual  performance  against them, and taking  corrective action, if  required. Name AEON is derived from the Latin word which means ‘eternity'. JUSCO has become a household name in the Malaysians and has been growing together with our nation since its first presence in Malaysia. The slogan ‘Customer First' has always been the driving in the philosophy for the AEON group. Now, AEON CO. (M) BHDis moving towards globalization by taking on the global brand name for all its stores and shopping centers.It is also the perfect opportunity for AEON to further strengthen its position in the market and to esta blish a clear brand identity. AEON is organizing a press launch, series of campaign posters, TVC, radio contest, customer engagement activities, and special merchandise. Furthermore, AEON will introduce a new tagline, ‘AEON ENRICHING YOUR LIFESTYLE' to the public. The dynamic new brand name and logo are part of the company's strategy to increase its profile as a leading retailer in Malaysia, added by Dato' Abdullah bin Mohd Yusof, Chairman of AEON CO. M) BHD.. He believes that we have established the foundations not only for sustainable growth but also for excellence in delivering values and customer service to our customers. Dato' Abdullah bin Mohd Yusof, Chairman of AEON CO. (M) BHD to the entire one million J CARD holders. The member cards will be upgraded to the new AEON Member Card that retains some of the previous J CARD benefits plus some added new ones also including all existing accumulated points will be transferred to the new AEON Member Card.Every Members can repla ce their card at the AEON Member Card Customer Service Counter for FREE starting from 15 March 2012 – 30 April 2012. Nonetheless, new members can enjoy a new fee rate at RM24 for a 3 years membership. Besides, AEON stores will also undergo face lifting consistent with the new AEON corporate identity while still retaining the familiar JUSCO feel. All the JUSCO signage and pylon signage will be replaced in phases during the two years rebranding exercise. AEON is ambitious to improve our customer services.The various programs will be initiated in order to increase and upgrade the company's customer services to higher levels. We will ensure and strive to continuously provide our customers with improved and better services. Finally, we at AEON promise to continue deliver a great shopping experience that will enrich our customers' lifestyles. Opportunity In the consistent new growth and a vigorous program of constant renovation at existing market in the region. AEON MALL has now op ened its doors to retailers for the all esteemed organization to be a part of a large business opportunity in AEON MALL's in the future developments.In the well-established retail developer in Japan was rapidly developing in large scale shopping centers in South East Asia countries including Malaysia, Vietnam, Indonesia, Myanmar, Cambodia and even in China. we have arranged a solid business presentation about our expansion plans in these states. We are in charge of developing businesses and directly involved with the rapid emergence and operations over 60 shopping malls nations over. AEON MALL was looking ahead to aggressive shopping mall development as the AEON Group's core company was responsible to aim sustainable growth.In the same time, we find to strengthen initiatives that will accelerate the pace of openings and the development of sites for this endeavor. From the capacity to open new shopping on the listed countries is frightening. We are pursuing nonstop value improvement. By saying an â€Å"ALL NEW AEON MALL,†. We are making everything new also include renewing on hand shopping malls. This is reflected in the frequency of strong name that AEON MALL commands among many area store companies, which regularly name its malls as desired locations to shop and spend.We intend to open more malls in the near future, with a quickening of pace planned from time to time. Going forward, we will aggressively expand openings of our shopping malls tailored for commercial areas and expanding business opportunities. At accessible shopping malls, AEON MALL is hurrying renovation initiatives in order to increase earnings and achieve projection by enhancing the ability of these facilities to attract customers. Sales at the average shopping mall start to soften a few years after its start business. We will make constant adjustment to maintain the good looks of our malls to customers.In the strong economic growth in this region has also sparked positive economic opp ortunities that to us indicate the dawn of the age of the shopping mall. We intend to further expand our shopping mall development business even further, thereby enhance corporate value. We Regardless domestic or overseas in the AEON MALLs would and should be supported and beloved by local residents continuously. Developer versed in the retailing industry to aim build towns that are indispensible 50 years on or even 100 years into the future always see the things from the customer's standpoint.Finally, we will work on contributing to local communities, creating comfortable and safe shopping malls and even carrying out activities that will pass on a pretty environment to the next generation. We see real market potentials for the mall business for respectable entrepreneurs. In the our policy in going forward is primarily to gain a dominant position in the key markets of Malaysia, Vietnam, Indonesia, Myanmar, Cambodia and China, while at the same time pursuing development ventures thro ughout the nation.We will also focus on developing new malls over other potential ASEAN region and aiming to increase the number of our facilities or more. Conclusion Aeon Corporation is the successful supermarket in Malaysia. This is because there have the good manager to develop the new idea to managerial the employee in the organization. So that the AEON corporation business also very successful increase every year. This nice results is not a manager have good skill to managerial people, employee also cooperation toward the organization goal can be accomplish.AEON Corporation is the good example to their managerial skill and the ability to do the better and think the good toward the organization. Although, management function such as, planning, organization, leading and controlling, this management function is an important way that show ability of manager can be successful or not to managerial the organization to become successful. But Aeon have today status, is because their man ager have conceptual skill to do all the best toward the organization. This past few year, we can see that the Aeon corporation income statement has beautiful number; it means that Aeon Corporation has earned money.In Melaka everyone will famous that the Aeon this bigger shopping Centre, this will prove the Aeon Corporation to improve their best attitude toward their customer. In the Malaysia normally people famous they think is the think that the customer wants to test it to satisfied their want and need. The best way for the one organization much have training class to all employee to improve himself knowledge to joint in the social and the best attitude to learn moral value to improve personal self-cultivation. Aeon corporation manager already doing the think right to showed their ability in the organization.REFERENCE 1. AEON CO. (M) BHD (2012). History company. Retrieved 13 MARCH 2013, from aeonretail. com. my 2. AEON CO. (M) BHD (2012 ). social responsibility. Retrieved 25 marc h 2013, from http://aeonretail. com. my/ 3. AEON CO. (M) BHD (2012). Management function. Retrieved 20 march 2013, from aeonretail. com. my 4. Wikipedia (2009). AEON. Retrieved 24M ARCH 2013, from Wikipedia. org 5. AEONCR (2013). chairman statement. Annual report AEON 2012  (pp. 18-19). malaysia: AEON publisher credit service

Analzye a Scene Assignment Essay Example | Topics and Well Written Essays - 250 words

Analzye a Scene Assignment - Essay Example s highly qualified and honored general, and nevertheless he is moor, the Duke of Venice names him â€Å"the valiant Moor†, â€Å"valiant Othello† and shows him great respect. And when Brabantio brings charges upon Othello, Duke doubts about Othello’s guilt and gives him an opportunity to clear his name. Here comes Desdemona, introducing herself. From her and Othello reader figures out about their love story. To my mind, it’s also important how Desdemona’s character opens Othello’s one. We see love between these two and how close they are. Also how they care about each other. When Othello hears that he must leave Desdemona because of his general’s duty, he says: In this scene other characters continue to open too. We see that Iago isn’t only double-faced, but also mercenary. He considers Roderigo (who’s unluckily in love with Desdemona) as a purse, packed with money. Iago selfishly plays on Roderigo’s misery. And we see Brabantio – an old-fashion, conservative father, a racist, who is full of prejudices. I’ve also noticed that with this scene begins a historical background of the play. Sailor and messenger appear with controversial information, during senators and duke’s consultation and suddenly there is need of action – all that brings war’s dynamic, a particular kind of pressure on characters and gives audience an understanding how Othello’s natural environment feels